May 23

Upping Our Game

By Russ Levanway, President

Our recent combination with CIO Solutions has brought into focus the concept of “brand promises.” Unlike a mission or core values, brand promises are an extension of a company’s premise, a concrete takeaway for anyone who opts in to use its services. CIO Solutions has three brand promises, but it’s the first that I want to focus on today: first-contact resolution.


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